Company: Godfrey Dadich Partners
Client: C3.ai
Role: Studio Art Director
Client: C3.ai
Role: Studio Art Director
After Godfrey Dadich created a successful brand awareness campaign for C3.ai, their relationship continued with ongoing projects and campaigns.
When I joined, I was asked to help strengthen the consistency and quality across all work. I identified the areas for improvement and created guidelines and templates for accurate design execution. As an art director and designer, I concepted new projects and created deliverable layouts.
Core design team:
Creative direction: Ragel Gogel
Art direction: Joy Skull
Studio art direction: Michelle Anderson
Production design: Sam Hayati
When I joined, I was asked to help strengthen the consistency and quality across all work. I identified the areas for improvement and created guidelines and templates for accurate design execution. As an art director and designer, I concepted new projects and created deliverable layouts.
Core design team:
Creative direction: Ragel Gogel
Art direction: Joy Skull
Studio art direction: Michelle Anderson
Production design: Sam Hayati
![](https://freight.cargo.site/t/original/i/dd7978fb91cff777d266290f86891cafd333a7c5af99c785685c48fffb30ba16/f-uu9K1w.jpeg)
![](https://freight.cargo.site/t/original/i/da2489f8816a7327df1ec98fdf229d0883e303225f4c2fbb0d10c7a25aa0e1e5/MichelleAnderson_SumUp_021821.001.jpeg)
![](https://freight.cargo.site/t/original/i/aeefd37a4f582f1870adc0cf44b54cc2c42c3c518f0fd3ef0ab2d083b529c136/c3_ooh.jpg)
![](https://freight.cargo.site/t/original/i/a416261f2dda584f20491705e6500b72286d30843dabf1ea05b850e9dc1b64a9/YqhHXIdc.jpg)
![](https://freight.cargo.site/t/original/i/a344463173f32f15c727becec1b9ff3b33efb9442167c4af2d7b252b020ad1db/c3_billboard.jpg)
![](https://freight.cargo.site/t/original/i/8efbbadd7874e384c9e7a865030e0a994dcca79393a980aaa63d95b6e3a1b127/EnterpriseAI-YouSeeOOH-2_sm.jpeg)
![](https://freight.cargo.site/t/original/i/87c7ceaf6fee87d0dc203fd07804e5974a7eca1b2e378d482e1446b3b5e74971/EnterpriseAI-YouSeeOOH-1_sm.jpeg)